Course
How food reaches a shelf
Work out where the money in your shopping actually goes, and why a good harvest can ruin a farm.
The shape of it
7 lessons
About 22 minutes in total. Your progress is kept on this device — no account, nothing sent anywhere.
Course complete
Put your name on it and print it, or save it as a PDF. Nothing is sent anywhere.
The lessons
Most of the price is not the food
Split a retail price into the shares that reach each part of the chain.
6 steps · about 3 min
A field is a bet placed a year early
Explain why planting decisions are made without the information that matters.
6 steps · about 3 min
The clock starts at harvest
Predict which foods travel and which cannot.
6 steps · about 3 min
Why a good harvest can ruin a farm
Work out what happens to income when everyone has a bumper year.
6 steps · about 3 min
Yield is bought, not found
Trace the energy and inputs behind a tonne of grain.
7 steps · about 4 min
Where the waste actually is
Locate losses in the chain rather than at the fridge.
6 steps · about 3 min
The second bill
Name the costs of cheap food that the price does not carry.
7 steps · about 4 min