Day Lila

Personal Money · Thursday, 1 October 2026

01 Briefing what happened

A new tax on vapes starts in the UK today, 2.20 pounds on every 10ml of liquid. The tax on cigarettes went up by the same amount.

Personal Money 23 sources

The UK government wants vapes to cost more so fewer young people take them up, and it raised the cigarette tax too so smokers still save money by switching. Shops have six months to sell old stock at the old price.

2.20 pounds

of new tax on every 10ml of vape liquid, from 1 October

the tax on 100 cigarettes went up by the same 2.20 pounds that day [1]

5.4m vs 4.9m

adults in Great Britain who vape, against adults who smoke

2024 figures; it was the first time vapers outnumbered smokers [3]

6 months

for shops to sell off old stock bought before 1 October

from April every vape sold in the UK must also carry a tax stamp that shows it is genuine [1]

The lead story — what happened

  • A new tax on vapes started in the UK on Thursday 1 October: 2.20 pounds on every 10ml of vape liquid. [1]
  • It applies to every vape liquid, whether or not it contains nicotine. [1]
  • The same day, the tax on tobacco rose by 2.20 pounds for every 100 cigarettes or 50g of tobacco. [1]
  • HMRC, the UK's tax office, says raising the cigarette tax keeps a money reason for smokers to switch to vaping. [1]
  • Prices may not jump at once. Shops have six months to sell old stock at the price before the tax. [1]
  • The UK government says it wants vapes to cost more because of growing evidence that they harm children and young people. [1]
  • Karin Smyth, a UK health minister, says the tax is meant to cut youth vaping by making vapes less affordable. [1]
  • The UK Vaping Industry Association, the trade body for vape sellers, calls it a tax on public health. [1] It says cheap vapes help adults quit smoking. [1]
  • A sales assistant at Berkshire Vapers, a specialist shop, says shops like his could close within a year or two. [1]
  • HMRC is also bringing in a tax stamp that lets buyers and officers spot fake vapes. [1] Every vape sold in the UK must carry it from April. [1]
  • Sellers of illegal vapes could face fines of 10,000 pounds under the same crackdown, announced in the UK Budget of November 2025. [2]
  • More adults in Great Britain now vape than smoke: 5.4 million against 4.9 million in 2024, says the Office for National Statistics. [3]
  • In April Parliament also passed a law that stops anyone born on or after 1 January 2009 from ever being sold tobacco. [4]
Great Britain in 2024. More adults now vape than smoke, so the new vape tax reaches a bigger group of people than smokers are.

Who is involved

  • HMRC

    the UK's tax office; it collects the new vape tax and raised the cigarette tax the same day

  • Karin Smyth

    a UK health minister; she says the aim is to cut vaping among young people

  • The UK Vaping Industry Association

    the trade body for vape sellers; it says the tax punishes adults trying to stay off cigarettes

  • Specialist vape shops

    shops such as Berkshire Vapers; staff there fear closing within two years

How it unfolded

  1. Nov 2025 the UK Budget plans tax stamps for vapes and fines for illegal sellers [2]
  2. Apr 2026 Parliament passes a law ending tobacco sales to anyone born from 2009 [4]
  3. 1 Oct the vape tax starts, and the cigarette tax rises by the same 2.20 pounds [1]
  4. 9 Nov Guernsey and Alderney start the same vape tax [7]
  5. Next April shops' time to sell old stock ends, and every vape must carry a tax stamp [1]

Where this points

Watch vape prices next April, when shops' six months to sell old stock run out, and whether buyers move to shops that sell untaxed vapes. [1][6]

What is pushing on the whole day

The bar and the word are our reading of how hard each one is pushing today. The arrow is where it is heading. The evidence is in the stories below.

Taxes on vapes spreading Building↑

The UK's vape tax started on 1 October at 2.20 pounds per 10ml. [1] Guernsey and Alderney, two Channel Islands that set their own taxes, start the same rate on 9 November. [7] Jersey began its own vape tax in May. [7]

Cheaper ways round a tax High↑

Shops selling untaxed illegal tobacco are spreading across Scotland's high streets, council officers say. [6] A vape shop owner in Guernsey expects buyers to use a tax-free travel allowance and order online. [8]

Governments adding to savings Building↑

The US Treasury will open savings accounts for more than 60 million more children without parents signing up. [13] From 2027 the US government will add up to 1,000 dollars a year to low earners' retirement savings. [9][11]

Money that buys less High→

The average US savings account paid 0.37% in September. [15] US prices rose 3.4% in the year to August. [16] Heating oil in the UK cost 92% more at its peak after the war with Iran began. [20]

The rest of the day

11 more stories on this beat.

Each with its own sources. None of these is a link to the story above.

  1. 02

    IRS writes to future Saver's Match savers

    The IRS, the US tax agency, is writing to people who may qualify for a new retirement payment, the Saver's Match. [9] From 2027 the US government will add up to 50% of up to 2,000 dollars a person saves for retirement, so up to 1,000 dollars a year. [10][11] A single person gets the full match on income up to 20,500 dollars, and nothing from 35,500 dollars. [11] On 28 September the US Treasury sent Congress its plan to promote the match, including a website, TrumpIRA.gov, due by 1 January 2027. [10]

    The most the Saver's Match pays in one year, for the lowest incomes. The share falls as income rises.

    Why it matters — The old Saver's Credit only cut a tax bill, so people who owed no income tax got nothing. The match is paid into the account even then. [10] Researchers at Brookings, a Washington think tank, proposed on 30 September a bigger match for 2.6 million to 3 million taxpayers, paid for mostly by the richest tenth. [12]

  2. 03

    60 million more US children to get accounts automatically

    The US Treasury will open Trump Accounts for tens of millions of children automatically, under rules it published on Tuesday 29 September. [13] Until now a parent or guardian had to sign a child up. [13] The US Treasury says the change creates accounts for more than 60 million more children under 18. [13] A Trump Account is a savings account for a child that can only hold funds following US share prices. [14] Money generally stays in it until the year the child turns 18. [14]

    Why it matters — Opening an account for every child means gifts from rich donors reach more homes, such as the 6.25 billion dollars pledged by the businessman Michael Dell. [13] Only US citizens born from 2025 to 2028 get the US government's own 1,000 dollars, so older children start with no government deposit. [14]

  3. 04

    Fewer pupils in Wales vape

    A survey of more than 130,000 secondary pupils in Wales found 9,100 in Years 7 to 11 who vape regularly, 3,200 fewer than in 2023. [5] The number who smoke regularly halved, to 1,600. [5] The share who had ever tried a vape fell from 25.7% to 21%. [5] The survey runs every two years and is done by Public Health Wales, Cardiff University and the Welsh government. [5] It relies on what pupils say about themselves. [5]

    The share of Welsh pupils in Years 7 to 11 who say they have ever tried a vape.

    Why it matters — Health officials say the fall began around when the ban on disposable vapes was announced, though they are still checking whether the ban caused it. [5] It arrives as the UK adds a tax meant to make vapes less appealing to young people. [1]

  4. 05

    Illegal tobacco shops spread in Britain

    Trading Standards, the council officers who enforce shop rules, describe an explosion of shops selling illegal tobacco across Scotland, BBC Scotland reported in September. [6] Officers raided one shop in Inverness for the 11th time since 2024 and found illegal tobacco on nine visits, yet it is still open. [6] In Scotland officers can only fine sellers, while councils in England and Wales can apply to close a shop. [6] In Fleet, a town in Hampshire, police seized 11,180 illegal cigarettes and 4,000 pounds in cash from shops in early September. [22]

    Why it matters — Illegal cigarettes pay no tax, so they sell for less, and Thursday's tax rise makes legal cigarettes dearer still. [1][6] A Glasgow grocer, Mohammed Rajak, watches customers he refuses walk to a nearby shop he suspects sells them. [6]

  5. 06

    US teenagers smoke less than ever

    Smoking among US middle and high school students fell to 1.4% in 2025, a record low, in a US government survey released in July. [23] In 1997, 36% of US high school students smoked. [23] Use of vapes fell to 5.2%, the lowest since it peaked in 2019. [23] Nicotine pouches, which sit between the lip and gum, held steady at 1.7%. [23] Researchers writing in The Conversation said US teenagers vape less than those in Canada, Germany, the Netherlands and the UK, though surveys differ. [23]

    Why it matters — Adult smoking in the US has stayed about level, and older people, who smoke more, are most at risk from cigarettes. [23] The UK is taxing vapes partly to bring its own young people's vaping down. [1]

  6. 07

    Guernsey's own vape tax starts 9 November

    Guernsey and Alderney, Channel Islands that set their own taxes, will charge 2.20 pounds on every 10ml of vape liquid from 9 November. [7] It is paid when the liquid enters the islands, the same way as tobacco and alcohol duty. [7] Travellers may bring in 50ml for their own use without paying it. [7] Jersey, the neighbouring island, began its own vape tax in May. [7] In St Peter Port, Guernsey's main town, the owner of the Vape Head shop closed it, blaming the coming tax and a ban on children in vape shops. [8]

    Why it matters — He says the tax on a 100ml bottle with added nicotine would be 26.40 pounds, and expects buyers to use the tax-free 50ml and to order online. [8] Specialist shops in the UK now say they face the same pressure. [1]

  7. 08

    US savings still pay 0.37% on average

    The US central bank raised its main interest rate in September, to between 3.75% and 4%, its first rise since 2023. [15] On 21 September the FDIC, the US agency that insures bank deposits, put the average savings account at 0.37%. [15] Bankrate, a website that compares bank deals, lists a top savings rate of 4.20% for October, at Happen Bank. [16] US prices rose 3.4% in the year to August. [16]

    What US savings accounts paid in September and October, next to how fast prices rose in the year to August.

    Why it matters — Money in an average account pays about three points less than prices are rising, so each year it buys a little less. [15][16] Bankrate counts the average differently and gets 0.65%, which is still far below the rise in prices. [16]

  8. 09

    US college aid form opens early

    The FAFSA, the form US students fill in to get federal, state and college aid, opened for the 2027-28 school year before its usual date of 1 October. [17] It is filled in at studentaid.gov. [17] This year students can invite a parent to add their part by text message as well as by email. [17] New federal loans for undergraduates carry an interest rate of 6.52%, with 1 point off for students who sign up to pay automatically. [17]

    Why it matters — The federal deadline is 30 June 2028, but states and colleges set earlier ones. [17] Some aid is handed out first come, first served, so the date a form goes in can decide whether money is still left. [17]

  9. 10

    7.7 million in default on US student loans

    By the end of 2025, 7.7 million borrowers had stopped repaying, or defaulted on, 181 billion dollars of US federal student loans, Education Department data showed in March. [18] Another 3 million were at least three months behind. [18] Together that is about a quarter of the nearly 43 million people with federal student loans. [18] In March the Trump administration said the US Treasury would take over loans in default from the Education Department, the first step in moving most of the system. [19]

    1 of 4

    About 1 in 4 US federal student loan borrowers seriously behind or in default

    Out of nearly 43 million borrowers at the end of 2025.

    Why it matters — The Trump administration says the US Treasury is better placed to get people in default repaying, and the move is also part of President Trump's plan to close the Education Department, NPR reported. [19] NPR put the number in default at more than 9 million, higher than the Education Department's 7.7 million. [19][18]

  10. 11

    Heating oil buyers due compensation

    In July the CMA, Britain's competition watchdog, said about 1,700 households had heating oil orders cancelled when the US and Israel's war with Iran began. [20] They had to reorder at higher prices, costing up to 350 pounds, or go without. [20] Some suppliers agreed to pay compensation, and the CMA said it was preparing court action against those that refused. [20] Retail heating oil prices peaked 92% higher. [20] About 1.5 million UK households heat with oil, most of them in Northern Ireland. [20]

    Why it matters — The CMA found suppliers had not made much extra profit, but these households lack the protections that gas and electricity customers have. [20] It has asked for new rules on how prices are quoted and how cancellations are handled. [20]

  11. 12

    Bank of England study: new homes slow price rises

    A Bank of England working paper published in July built a way to measure the risk of house prices falling, across the UK and its regions. [21] Since the 1970s the best warning signs of a big fall have been fewer home sales, changes in mortgage rates, borrowing growing faster than the economy, and stress in financial markets. [21] In most regions, more homes being built was followed by slower price rises. [21]

    Why it matters — Mortgage rates move prices most in regions where few new homes can be built. [21] Working papers are research in progress and do not state the Bank's official view. [21]

02 Lesson why it matters

Why the tax on cigarettes rose on the same day as the new tax on vapes

A smoker deciding whether to switch compares the price of cigarettes with the price of vapes, so taxing vapes alone would make cigarettes look cheap.

The twist

A tax steers people through the gap between two prices, not through one price alone. If only vapes had got dearer, some smokers who would have switched would have stayed on cigarettes.

The picture

Both taxes went up on 1 October. HMRC says raising the cigarette tax too keeps a money reason for smokers to switch to vapes.

How it works

  1. A buyer choosing between two things looks at what each one costs
  2. A new tax adds 2.20 pounds to every 10ml of vape liquid
  3. On its own, that would make cigarettes look cheaper next to vapes
  4. So the tax on cigarettes rose by 2.20 pounds per 100 the same day
  5. Both now cost more, and smokers still have a money reason to switch

The same force, elsewhere today

Where this chain is also running, in today's other stories.

  • Guernsey's vape shop that closed

    The island taxes vape liquid when it arrives, but a traveller may bring 50ml in free, so the owner expects buyers to order online and skip the tax.

  • Illegal tobacco shops in Scotland

    Shops that pay no tax sell cheaper cigarettes, and a Glasgow grocer watches the customers he turns away walk to the cheaper shop nearby.

  • The Saver's Match from 2027

    The US government will add up to 50 cents to each dollar a low earner saves, which changes the choice between saving that dollar and spending it.

Where you've seen this

Fuel near a border

drivers fill up in whichever country taxes petrol less

Sugary drinks

a tax on sugary drinks, with diet drinks left alone, moves buyers to the diet ones

Trains and cars

a cheaper train fare wins drivers only if parking and petrol do not get cheaper too

The catch

A gap only moves people who notice it and can switch easily. The best US savings accounts pay about 4.20%, yet the average account still paid 0.37% in September.

And the whole of it

Every smoker, vaper and shopkeeper in today's stories is answering a price that somebody else set: a tax office, an island's government, a bank. Most of us choose the same way, and we rarely meet the person who set the gap.

03 Truth what's really going on

What is really going on

The UK government raised two taxes on Thursday: a new one on vapes and a bigger one on cigarettes, so that smokers still save money by switching to vapes. [1] The extra cost lands on legal shops and their customers, while shops selling illegal untaxed tobacco, which officers in Scotland say they cannot close, pay none of it. [1][6]

Why it works on us — The tax is explained by the children it should protect, while the money it raises comes from people who can buy vapes legally, and in the UK that means adults. [1][5]

Who gains

  • HMRC and the UK government — They collect a new tax on every 10ml of vape liquid sold, plus a higher tax on every pack of cigarettes. [1]
  • Shops selling illegal tobacco — They pay no tax, so every rise in the legal price makes their cheap cigarettes look better to buyers. [6][1]
  • Online sellers shipping into Guernsey — Travellers may bring 50ml of vape liquid in tax-free, and a closing shop owner expects buyers to order online instead. [7][8]
  • Low-paid US workers from 2027 — The Saver's Match pays up to 1,000 dollars a year into their retirement account, even when they owe no income tax. [10][11]
  • US banks paying the average savings rate — They pay savers 0.37% on average while the US central bank's own rate is 3.75% to 4%, so the money savers leave with them costs them little. [15]

Who pays

  • Adults who vape — They face a tax of 2.20 pounds on every 10ml, which reaches shop prices as old stock runs out. [1]
  • Smokers in the UK — Their tax rose by 2.20 pounds for every 100 cigarettes on the same day. [1]
  • Specialist vape shops — Staff at Berkshire Vapers fear closing within two years, and a shop in Guernsey has already shut, blaming the tax and a ban on children inside. [1][8]
  • US savers with money in ordinary accounts — Their savings earn about 0.37% while prices rise about 3.4% a year. [15][16]
  • US student loan borrowers leaving the SAVE plan — A court ended the plan in March, so nearly seven million borrowers had to start paying again, with seven months of interest added. [18]
  • UK households that heat with oil — About 1,700 paid up to 350 pounds more after orders were cancelled, and they lack the protections gas and electricity customers have. [20]

What nobody knows yet

Open questions from across today’s stories — ours included.

  • 01

    How much vape prices will actually rise, and when.

    Shops have six months to sell old stock at the old price, and each shop decides when to pass the tax on. [1]

  • 02

    Whether the tax sends some vapers back to cigarettes or to illegal shops.

    The vape trade body says cheap vapes keep adults off cigarettes, and HMRC says the matching cigarette rise keeps a reason to switch. Neither has published a figure on what buyers will do. [1][6]

  • 03

    How many people will actually get the Saver's Match.

    A worker has to save into an account first. The US Treasury told Congress that telling people about the match without helping them act would not be enough, and it gave no target. [10]

  • 04

    How many of the 60 million new Trump Accounts will ever hold money.

    Only children born from 2025 to 2028 get the US government's 1,000 dollars, and the US Treasury has not said how much donors will pay into the others. [13][14]

  • 05

    How many US student loan borrowers are in default.

    Education Department data reported by the New York Times say 7.7 million at the end of 2025. NPR says more than 9 million. The two may count different loans or dates. [18][19]

  • 06

    What the average US savings account really pays.

    The FDIC, which surveys banks it insures, says 0.37%. Bankrate, which runs its own weekly survey, says 0.65%. Both count differently and neither is wrong on its own terms. [15][16]

  • 07

    How many heating oil customers will actually be paid.

    The CMA has not said how many suppliers agreed to pay, how many households will get money, or how much. [20]

  • 08

    Whether the ban on disposable vapes caused the fall in vaping among Welsh pupils.

    Health officials say the fall began around when the ban was announced, but they are still checking. [5]

04 Hope carry this

Smoking among US middle and high school students fell to 1.4% in 2025, the lowest ever recorded. In 1997, 36% of US high school students smoked.

Also true today

  • In Wales, 3,200 fewer secondary pupils vaped regularly in the latest survey than in 2023, and the number smoking regularly halved to 1,600.
  • About 1,700 UK households whose heating oil orders were cancelled when the war with Iran began are due compensation for the extra they paid, up to 350 pounds each.
  • From 2027 the US government will add up to 1,000 dollars a year to the retirement savings of low-paid workers, even those who owe no income tax. The IRS has begun writing to people who may qualify.

Across the beats